I came across Instant Press Release on the Duct Tape Marketing blog today while searching for something. I thought it might make for a good review for the press release writing guide.
How it Works:
Basically, it’s an online form where you just fill in the blanks and have it output in press release format.
Press releases are often lumped together as one single tool in PR writing or publicity. However, there are many different types of press releases, all with their own rules, formats, and other subtle differences in how they convey a message to members of the media. Some examples of types of press releases include general news […]
Press releases are a type of writing heavily used in Public Relations and Media Relations. Press releases are often referred to as news releases or media releases, and are a tool used to pitch a newsworthy story about a business, website, or person to journalists, bloggers, and other members of the media. The purpose of […]
Many press releases look the same. Journalists, and even bloggers, can receive dozens (or hundreds or more) of press releases daily. Because press release writing can be simplified with press release templates, and because press releases can be distributed inexpensively online, it’s become harder to have a press release really stand out among the crowd. […]
Even though there are many different types of press releases, all press releases should include several common components. Here are the basic components of a press release, and what should be included in each section:
Release Time – The release time of a press release is where you would note “For Immediate Release” or “Embargoed Until” […]
One of the most important aspects of successful press release writing is choosing or creating a newsworthy angle for the press release. There are many newsworthy angles to take with press releases. Here is a list of common press release ideas. While not every idea is newsworthy enough to warrant a press release in and […]
